A Reset Year
The beginning is the most important part of the work.
Welcome back to YKC. New year, new start. I kicked off the year at CES, a fitting place to reset perspective on where tech is actually heading.
(N)YC GTM+AI Masterclass #3: I’m excited to be participating in an event at Clay’s HQ in New York next week, joining a room full of operators actually building AI-powered GTM strategies that work in the real world. This event will combine a panel + TED style talks by go-to-market leaders from Vanta, Zenity, Agora, Koi, Mosaic, and more who will share what really works + hands-on building sessions with mentors. I’ll be talking about how AI-enabled content creation can support GTM, not replace humans. (The event is intended for founders, YC alum, GTM leaders and friends - so mention my email in the sign-up form.) Union Sq. Jan 21st, 5:30–9:00 PM. To register, and save your spot, click here.
LinkedIn ghostwriting: Most people still treat LinkedIn like a posting platform, but the people I work with use it as their #1 distribution channel. If you want to win in 2026, you start building that distribution now. My team and I help investors and founders amplify their voice, sharpen their expertise, and build visible personal brands that drive real opportunities. And here’s the truth: great content won’t convert if your profile is broken. If you want me to take a look, reply to this email with “Audit.”
“What the new year brings to you will depend a great deal on what you bring to the new year.”
-Vern McLellan
Fears of an AI bubble were nowhere to be found at the world’s biggest tech show: This year felt a bit different at CES. There was less conceptual tech and far more that felt practical and grounded in real use cases. I’m not sure how close we are to fully adopting some of the robots I saw on the floor, but it feels like we’re not far off. There were plenty of impressive robotics demos, but what stood out to me even more were the AR glasses.
AR/VR has been around for a while, and some products clearly worked better than others. While Oculus and Google Glass never fully took off, Meta’s Ray-Bans feel more functional. And with so many new glasses showcased at the show, the competition alone should push the experience to improve quickly. While it still feels a bit hyped, we’ll see what glasses get traction. (I for one am going to invest in a pair of Meta Ray-bans to test out new content formats… I still believe glasses created content is a blue ocean right now.) I do wish I spent more time at C-Space, the invite-only part of CES focused on creators, media, and storytelling (unfortunately I was still dazzled a little too much by the robots). It’s clear that CES, and the ecosystem around it, is leaning much more seriously into the creator economy. This is not some side attraction, but a core layer of how technology gets shaped, interpreted, and distributed. Some of the most valuable moments didn’t even happen on the show floor, (you all know how much I love side events), but the conversations I had, seeing the All-In podcast live, and the whole NVIDIA experience.
I’m still wrapping my head around what “physical AI” really means in practice, but that’s part of the value of being there, and setting the pace for the year. More than anything, CES was a reminder to attend conferences, hear speakers, and to chat with people who force you to think bigger.
INVITATION: Sommelier Night, One Grape, Four Wines at Soho House. Tues Jan 20: Become an Israeli wine insider by diving deep into a single grape varietal contrasting across different kosher wineries, exploring various terroirs of the Land of Israel with your glass in hand, all led by an Israeli wine expert that will guide them in-English, expounding on the richness of our beautiful l’chaim focused culture. Jan 20 at 8pm IDT. Soho House, 27 Yefet Street, Tel Aviv-Yafo. Register here.
Former Prime Minister Naftali Bennett, Tues Feb 10: Tel Aviv International Salon is the largest speakers forum in Israel. Their nonprofit was established in 2009 to provide a thought provoking nonpartisan platform for Tel Aviv’s young adult community. The Salon curates a unique space to debate and discuss global politics, history, economics, social and cultural issues with a diverse range of engaging decision makers and influencers. They are honest brokers working hard to highlight the leading voices leading Israel and the world. Feb 10 at 7pm. Cappella, 28 HaArba’a St, Hagag South Tower, 14th Floor, TLV. Register here.



